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The $28 multipurpose balm that sells every minute around the world


There are some items that are irreplaceable in a beauty bag.

Whether it’s a good moisturiser, the winning cleanser, a radiance-boosting serum or toner, these skin-saving items have pride of place in our beauty cabinets – and keep us buying them year in and year out.

One such item is the hero product Elizabeth Arden 8 Hour Skin Protectant, which sells at a rate of one per minute globally.

The multi-purpose balm has been popular for decades – so much so that it’s been a bestseller for close to a century. Here, FEMAIL looks at the product – which is even beloved by royalty.

There are some items in beauty bags that are irreplaceable - one such item for many people is Elizabeth Arden's 8 Hour Skin Protectant; a favourite among women around the world (pictured: Alessandra Steinherr)

There are some items in beauty bags that are irreplaceable – one such item for many people is Elizabeth Arden’s 8 Hour Skin Protectant; a favourite among women around the world (pictured: Alessandra Steinherr)

Whether you have dry skin, chapped lips, terrible cuticles, flyaway hairs or just need to highlight your cheek and brow bones, 8 Hour Cream or Protectant can help (pictured)

Whether you have dry skin, chapped lips, terrible cuticles, flyaway hairs or just need to highlight your cheek and brow bones, 8 Hour Cream or Protectant can help (pictured)

Whether you have dry skin, chapped lips, terrible cuticles, flyaway hairs or just need to highlight your cheek and brow bones, 8 Hour Cream or Protectant can help (pictured)

So what makes the multi-tasking $28 product quite so versatile?

Firstly, it can tackle a lot of issues.

Whether you have dry skin, chapped lips, terrible cuticles, flyaway hairs or just need to highlight your cheek and brow bones, 8 Hour Cream or Protectant can help. 

‘This award-winning skin protectant deeply moisturises and protects skin any time, any way you choose,’ the Elizabeth Arden website reads.

‘Its versatile formula goes beyond moisturisation, working wonders to shape brows, add shine to cheeks, soothe dry hands, smooth cuticles and nails, and more.’ 

'This award-winning skin protectant deeply moisturizes and protects skin any time, any way you choose,' the Elizabeth Arden website reads

‘This award-winning skin protectant deeply moisturizes and protects skin any time, any way you choose,’ the Elizabeth Arden website reads

8 Hour Cream also contains a whole host of natural radiance-boosting ingredients including petrolatum, beta-hydroxy and vitamin E, to soothe and nourish your complexion.

The original 8 Hour Cream was first created by Elizabeth Arden 88 years ago, and beauty folklore dictates that the product was named after a loyal client used it to treat her child’s cut knee.

Eight hours later, their skin was all cured. Since then, the orange-coloured balm has been hailed as a miracle cure for all sorts of nicks and irritations.   

8 Hour Cream also contains a whole host of natural radiance-boosting ingredients including petrolatum, beta-hydroxy and vitamin E, to soothe and nourish your skin

8 Hour Cream also contains a whole host of natural radiance-boosting ingredients including petrolatum, beta-hydroxy and vitamin E, to soothe and nourish your skin

Reviews on the website are nearly all positive.

With a 4.4 star average, some say they have been loyal to the product throughout their lives:

‘I have been using Eight Hour Cream since my 20’s (now 66),’ one reviewer wrote. 

‘I bought my first jar when it was in a giant, beautiful, black and gold jar! I loved diving into that jar an using the cream on my face, hands and lips to keep them smooth. My husband even got used to the “scent” and loved it. Bring back the big black and gold jar. It was as special as the cream. Love this stuff.’

Others write that it’ helps keep the skin looking young, and radiant. Provides the face/skin with all the proper ingredients it needs to look young and ageless’.

On the negative side, some criticise the ‘odd smell’ and the fact that one person sees it as ‘nothing more than petroleum jelly’.

With a 4.4 star average on the Elizabeth Arden website, some say they have been loyal to the product throughout their lives

With a 4.4 star average on the Elizabeth Arden website, some say they have been loyal to the product throughout their lives

In 2013, Prince Harry (pictured) reportedly requested the product, when he was completing the Walking With The Wounded Allied Challenge to the South Pole

In 2013, Prince Harry (pictured) reportedly requested the product, when he was completing the Walking With The Wounded Allied Challenge to the South Pole

It’s not just beauty lovers that adore the magic gloop either.

In 2013, Prince Harry reportedly requested the product, when he was completing the Walking With The Wounded Allied Challenge to the South Pole. 

It has since been used on other Polar expeditions.  



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