A woman rented out a huge billboard in order to spread an empowering message of hope after her father committed suicide.
Designer Nicole Leth, 26, paid for a billboard ad along of a stretch of road in Kansas City, Missouri, to honor her father, Richard, who took his own life when she was 17 years old, and to help anyone who might be suffering from negative thoughts.
‘You are human. You are loveable. You are strong. You are enough,’ the billboard read to drivers passing by on the road.
Spreading hope: Nicole Leth rented out a billboard along a road in Kansas City, Missouri, to honor her father who committed suicide nine years ago
Powerful: ‘You are human. You are loveable. You are strong. You are enough,’ read the billboard, which was designed and funded by Nicole
Heartbreaking: Her dad, who is pictured with her as a child, committed suicide nine years ago when she was just 17 years old
In an emotional Facebook post, Nicole shared the billboard online and detailed what it meant to put up the inspirational message for her father.
‘When I was 17 I tragically lost someone who meant the world to me to suicide and I made a vow that day that I would spend the rest of my life trying to save a live and prove that love was enough through my art and writing,’ Nicole wrote in her emotional post about the billboard.
She then explained how it had been nine years since losing her father and she learned lessons along the way about helping people.
The most important thing I’ve learned is that you can’t save someone else’s life for them,’ Nicole wrote, adding: ‘But you can create a space to encourage, empower, and affirm them to save their own life. That’s what this project is about, and I’m excited to keep working on it and put more of these billboards up around the city in the next year.’
The woman has found comfort in sharing positive messages with others.
But this was her first time doing something so public to spread an important message about being enough.
‘I started putting affirmations on stickers and leaving them in public spaces, giving them to teachers, sending them in the mail and letting them go into the world where people could discover them in ways they need them,’ Nicole told Today.
Supportive message: Her billboard quickly went viral with other people offering to put up money to place similar signs in other states
Her message: The billboard went viral after Nicole shared it on Facebook. Other people have put up money to have other billboards placed in more states
Two months ago, she decided to make the message more public, so the artist personally designed and paid for the billboard to run for one month.
‘I wanted to take the affirmations and make them louder,’ she said.
The billboard has since gone viral with people commenting on the powerful message it spreads to everyone.
In her Facebook post, Nicole explained how she hoped the billboard and messaging would make a difference for some people’s lives.
‘There are a lot of people hurting in the world right now, and I hope that this makes a difference, even if just a little bit,’ she wrote. ‘The greatest, wholehearted transformations start first with radical healing and acceptance of what is.’
After the post went viral, the person who owned the billboard offered to keep up Nicole’s message for the foreseeable future.
People have also offered to purchase billboards featuring the same message in places including Orlando, Florida, and Des Moines, Iowa.
‘Together we can hold space for people to heal and let it be heard loud + clear that love. always. wins,’ Nicole wrote at the end of her Facebook post.